Saint-Tropez tops France’s priciest beach destinations survey

A new France Magazine survey ranks Saint-Tropez as the most expensive beach destination in France for August 2026, with the lowest double-room rate at €565 a night. Ramatuelle and Monaco follow, while Cap Ferret is the priciest spot outside the Côte d'Azur.

Why it matters: - Saint-Tropez’s hotel prices put it far ahead of other French beach destinations, signaling how demand on the Riviera continues to outpace supply in peak season. - The ranking gives travelers a quick price check for August 2026 bookings across France’s coastal market.

What happened: - France Magazine surveyed lodging costs in more than 100 coastal towns in France. - The study ranked destinations using the cheapest available rate for a double room in hotels with at least a three-star rating. - Researchers collected the data in mid-July through leading hotel booking platforms for the peak travel month of August 2026. - Saint-Tropez came in first with an average nightly rate of €565. - Ramatuelle finished second at €326 a night. - Monaco took third place at €301 a night.

The details: - Saint-Tropez is more than 75% more expensive than Ramatuelle, its closest rival in the ranking. - Cavalaire-sur-Mer placed fourth at €294 a night. - Bandol ranked fifth at €288 a night. - Cap Ferret was the most expensive destination outside the Côte d'Azur at €286 a night. - Cap Ferret ranked sixth overall and is often called the “French Hamptons.” - Grimaud followed at €282 a night. - Saint-Jean-Cap-Ferrat ranked eighth at €280 a night. - Cabourg came in ninth at €276 a night. - Porto-Vecchio rounded out the top 10 at €252 a night. - The full report is available in France Magazine’s ranking.

Between the lines: - The results reinforce the pricing premium attached to the French Riviera’s most recognizable resort towns. - Cap Ferret’s appearance near the top shows that expensive beach travel in France is not limited to the Mediterranean coast. - The survey measures the lowest available rate for one room type, so actual trip costs can be higher depending on availability and booking timing.

What's next: - August 2026 bookings will likely continue to tighten as peak-season demand builds. - Travelers looking for lower rates may need to move outside the best-known Riviera markets or book earlier.

The bottom line: - Saint-Tropez remains the benchmark for high-priced French beach travel, and this summer’s survey shows the gap between the Riviera’s elite destinations and the rest of the market remains wide.